Adidas won a trademark opposition in Japan

great-torii-of-miyajima-1425480_960_720.jpgAdidas won an opposition against the following application for a figurative trademark, applied for Class 25 by a Chinese company:

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Against this sign, Addidas opposed its following earlier national trademark in Japan in Class 25 too:

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According to the German producer, both signs are confusingly similar because their visual elements create a similar impression in consumers. What’s more, Adidas’s mark has a reputation which increases, even more, the risk of confusion.

The Opposition Board coalesce with Adidas concluding that there is a possibility for consumer confusion because both signs are visually similar for identical goods and all of that is supported by the earlier trademark’s reputation.

Source:  Masaki Mikami, MARKS IP LAW FIRM (JAPAN) 

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