Can I build an IPRs database for free using Asana?

photo-1483058712412-4245e9b90334When you are an owner of intellectual property rights such as patents, trademarks, domains, designs, copyrights etc., it’s not enough only to protect them.

In order to maintain their protection and to take advantage of it you need to know all the time what you have and whether there is something you need to do for its protection and use.

The way to achieve this is to build your own database where to store the whole information about your intellectual property assets.

A database for intellectual property represents an organised way of storing information for all IP assets that one company or individual owns.

The database can include different sections depending on the type of the intellectual property. What is typical for it to have, in general, is an easy access to the relevant information and the necessary flexibility for better efficiency.

So how you can build such a database?

The easiest way, although the most expensive, is to buy a specialized software in the form of an intellectual property database which will allow you to store your information. There are many products in that regard but most of them can break the bank.

If you are a startup company, entrepreneur or just a freelancer who owns some intellectual property, such an option could be impossible.

Is there another solution?

Yes there is. You can build your own database using free services such as Google sheets, for instance. However, you can adapt some of the many productivity and project management apps turning them into a database too.

One example in that regard is Asana which can be used as an intellectual property database completely for free. What’s more, because it is a cloud based solution you will have access to your information from everywhere. In addition you will be able to take advantage of some of its options such as collaborating with your team, IP attorney etc.

If you want to learn how to build such a database you can check this new upcoming course from here. There will be free coupons for early birds.

Why searching for registered trademarks is crucial for every business nowadays?

laptop-3087585_1920As it is well-known in order to be distinguished and successful every business needs a good brand name. However, the brand-building process is not the only thing that has to be bear in mind when you launch a new mark in the market.

One crucial moment is whether your new brand name can infringe someone else’s already registered trademarks.

This is a situation when your brand name is identical or similar to a registered mark for identical or similar goods and services.

The logical question here is to what extent such a conflict can arise. The brief answer is that this is highly possible especially in the current global market where there are millions of registered signs all over the world.

If such a scenario happens the consequences could be quite negative. The first aftermath is the fact that when you applied for registration of your brand name it can face opposition by the owners of early registered similar signs.

Another, even a more daunting result could be a lawsuit for infringement of an already registered trademark.

In all cases, this could mean ceasing the trademark use and choosing a new brand name that will require new investments, etc.

In light of this one, unfortunately sometimes underestimated moment, is a preliminary trademark clearance search which to show whether you can use your mark or not.

You can do such a search for free using the official Patent Offices’ trademark databases.

However, to use them correctly you need to know some detail for trademark protection and how these database work.

In that regard, e new Udemy course has been published recently, which explains how you can conduct a trademark search on your own. You can assess the course from here, which by the way is on promotion with a 93% discount.

Coming your way