The EUIPO reports a serious increase in the number of applications for European trademarks in 2021 compared with 2022. The growth is 12%.
The top countries where the applications come from are China, Germany, and the USA.
The most popular Nice class in the applications is class 9 – software, apparatus, and instruments for scientific or research purposes, audiovisual and information technology equipment, as well as safety and life-saving equipment.
More than 20 000 oppositions were filed against new trademark applications in 2021 which represents an increase of 6.5%. This shows how important a preliminary trademark clearance search is in order for such oppositions to be avoided.
In general, these rising activities show the importance and attractiveness of the European Union as a place for doing business. On the other hand, all of this indicates the high level of competitiveness in branding and marketing in Europe.